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Debt charity attacks some Facebook ads
Facebook lets users carry their profiles to other sites
Expert predicts the demise of SEO
Online retailers urged to consider multi-channel marketing
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Wednesday 19 March 2008
UK newspapers should change to PPC
British newspapers could increase their revenues by changing their online advertising models, according to a recent report by consultants Ernst & Young.
Read more...Category: PPC
Wednesday 19 March 2008
Yahoo and Click Forensics launch anti-fraud click partnership
Yahoo has joined up with third party click auditing company Click Forensics to ward off click fraud.
Read more...Category: PPC
Tuesday 18 March 2008
eBay drops ValueClick for own affiliate network
eBay has reduced its reliance on online advertiser ValueClick by setting up its own affiliate network to encourage websites to drive traffic to its eBay and Half.com websites.
Read more...Category: Affiliate Marketing
Tuesday 18 March 2008
Google Adwords 'blown out of water' by Microsoft
With the launch of Microsoft's new adCenter Community site yesterday (March 17th), Google ought to be worried, according to one search engine blogger.
Read more...Category: PPC
Monday 17 March 2008
Search marketing to top $25.2 billion in 2011
The search marketing industry will continue to grow, according to new predictions made in an online marketing report.
Read more...Category: SEO
Monday 17 March 2008
Google 'concerned' for internet if Microsoft Yahoo takeover goes ahead
Google's chief executive Eric Schmidt has said the search engine is "concerned" about a potential Microsoft takeover of Yahoo.
Read more...Category: Search Engine News
Friday 14 March 2008
Google launches Ad Manger 'to compliment' DoubleClick Revenue Center
Google has launched a new online ad inventory management tool for web publishers, just days after its acquisition of online advertising firm DoubleClick was finally approved in Europe.
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