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Debt charity attacks some Facebook ads
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Friday 29 February 2008
Superbrands' marketing survey load of 'baloney'
The recent results of a survey that ranked Google as the "highest regarded brand in the UK" have come under fire by an influential Web 2.0 blogger.
Read more...Category: Marketing campaigns
Friday 29 February 2008
All change for Yahoo's minimum bids on sponsored search
Pay per click could cost less after Yahoo's announcement this week that it was changing the way it set minimum bids on paid search.
Read more...Category: Search Engine News
Thursday 28 February 2008
Microsoft announce new online advertising measure
A new approach to managing and measuring online marketing campaigns has been announced by Microsoft.
Read more...Category: Marketing campaigns
Thursday 28 February 2008
ITV doesn't see online 'as a threat'
The marketing director of ITV has said that the broadcaster does not see the online world as a competitor in terms of advertising.
Read more...Category: Marketing campaigns
Wednesday 27 February 2008
Yahoo announce more detail for search results
Search engine Yahoo is planning on allowing third parties to add extra details, such as ratings and reviews, to their search results.
Read more...Category: Search Engine News
Wednesday 27 February 2008
Online advertising revenues rocket in fourth quarter
Internet advertising revenues reached an estimated $21.1 billion in 2007, a 25 per cent increase on the previous year.
Read more...Category: Marketing campaigns
Wednesday 27 February 2008
Pay per click for Google dropped in Jan
Fewer people are clicking on the internet advertisements that make up most of Google's profits, according recent figures.
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