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Thursday 01 May 2008

AOL ad revenues only rise slightly

AOL has posted disappointing first quarter revenue figures and revealed only small increases in advertising income.

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Category: Search Engine News

Thursday 01 May 2008

Feedburner announces Adsense integration

Feedburner, the news feed management provider acquired by Google in 2007, has revealed that it has begun integrating its site with that of the search engine.

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Category: Search Engine News

Thursday 01 May 2008

Advertisers will drive uptake of local mobile search services

More and more mobile phone users will use local searches in the coming years, a new report has suggested.

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Category: Display advertising

Wednesday 30 April 2008

Supermarket pledges not to bid on rival's search terms

Supermarket chain Tesco has become the first major UK advertiser to confirm that it will not bid on its rivals' search terms when Google alters its rules in May.

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Category: Search Engine News

Wednesday 30 April 2008

Complaints about online ads increase

Online marketers need to make sure their adverts are of their highest standards after new figures showed consumers are increasingly prepared to complain about their content.

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Category: Display advertising

Tuesday 29 April 2008

Consumers 'are happy to provide personal information if they see returns'

New research has suggested that online consumers will give personal information to marketers and web stores if they understand their data will be used for their benefit.

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Category: Email Marketing

Tuesday 29 April 2008

Google trumpets new image search system

Google has revealed that it has developed new technologies which could make it easier for people to search for images.

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Category: Search Engine News

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