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Debt charity attacks some Facebook ads
Facebook lets users carry their profiles to other sites
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Online retailers urged to consider multi-channel marketing
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Thursday 24 April 2008
Officials probe Yahoo! Adsense trial
Sources have suggested that the two-week trial between Google and Yahoo! that has combined some of their web search and advertising businesses could be investigated by officials in the US.
Read more...Category: Search Engine News
Wednesday 23 April 2008
Agencies 'disappointed' with online media
Agencies are disappointed overall with the service of online media owners, according to the results of a bi-annual survey by the Institute of Practitioners in Advertising (IPA).
Read more...Category: Social Media
Wednesday 23 April 2008
Yahoo announces tripled earnings in Q1
Yahoo's income has tripled in the first quarter of the year, according to financial results released yesterday (April 22nd).
Read more...Category: Search Engine News
Wednesday 23 April 2008
Analysts predict increase in vertically-targeted online marketing
Vertically-targeted marketing and online classified ads will command an increasingly large segment of the market, an industry expert has predicted.
Read more...Category: Display advertising
Tuesday 22 April 2008
Ad networks 'will continue to drive online marketing'
Independent and conglomerate ad networks will continue to play a major role in the provision of the online advertising market, a new report has suggested.
Read more...Category: Display advertising
Tuesday 22 April 2008
Google 'should focus on display, rich-media and video ads'
An internet advertising analyst has said that Google should focus its attention on display, rich-media and video ads.
Read more...Category: Search Engine News
Tuesday 22 April 2008
MySpace launches new ad platform
Social networking site MySpace has launched a new ad platform which it claims will give online marketers a greater level of control over their presence on the website.
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