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Expert predicts the demise of SEO
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Monday 28 April 2008
Pay-per-click fraud rates drop
New figures show that pay-per-click (PPC) fraud dropped significantly in the first quarter of the year.
Read more...Category: PPC
Wednesday 19 March 2008
UK newspapers should change to PPC
British newspapers could increase their revenues by changing their online advertising models, according to a recent report by consultants Ernst & Young.
Read more...Category: PPC
Wednesday 19 March 2008
Yahoo and Click Forensics launch anti-fraud click partnership
Yahoo has joined up with third party click auditing company Click Forensics to ward off click fraud.
Read more...Category: PPC
Tuesday 18 March 2008
Google Adwords 'blown out of water' by Microsoft
With the launch of Microsoft's new adCenter Community site yesterday (March 17th), Google ought to be worried, according to one search engine blogger.
Read more...Category: PPC
Wednesday 27 February 2008
Pay per click for Google dropped in Jan
Fewer people are clicking on the internet advertisements that make up most of Google's profits, according recent figures.
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