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Thursday 15 May 2008
Expert says SEO could evolve
While search engine optimisation (SEO) as is currently understood by internet marketers is becoming increasingly obsolete, it could well evolve into something new, an industry expert has claimed.
Read more...Category: SEO
Friday 09 May 2008
Expert predicts the demise of SEO
An online marketing expert has suggested that search engine optimisation (SEO) is no longer that important for the industry.
Read more...Category: SEO
Thursday 08 May 2008
AdSense integrated into Google's Custom Search
Google has announced that it has improved some of the features it offers for custom search engines.
Read more...Category: SEO
Monday 28 April 2008
Court decides metatags are 'immaterial' for SEO
A court in the US has stated that metatagging does not have an impact on search engine optimisation (SEO).
Read more...Category: SEO
Friday 25 April 2008
Search marketing spend set for growth
Online advertisers are spending more on search engine marketing, a new report has shown.
Read more...Category: SEO
Wednesday 16 April 2008
Search marketing spend growth drops in Q1
Search marketing spend slowed last month, despite showing strong increases in the first quarter of the year.
Read more...Category: SEO
Tuesday 15 April 2008
UK's top search for brands revealed
The UK's most popular websites in over 50 industries have been revealed in a list released by online competitive intelligence company Hitwise.
Read more...Category: SEO
Tuesday 08 April 2008
Surfers stop at first page, says SEO research
Online marketers be warned, search engine users typically click results on the first page of search results, according to new research.
Read more...Category: SEO
Friday 04 April 2008
Google to sack DoubleClick staff
Search engine leader Google has announced that it will be sacking around 300 members of staff from DoubleClick.
Read more...Category: SEO
Friday 04 April 2008
Secret tracking was not illegal, says BT
BT Broadband has said that it did nothing illegal in secretly tracking around 18,000 user accounts in 2006.
Read more...Category: SEO
Tuesday 25 March 2008
Google's search-within-search feature could be bad for publishers
Google's new tool to help users search within particular sites could mean bad news for other sites, and for publishers in particular.
Read more...Category: SEO
Monday 17 March 2008
Search marketing to top $25.2 billion in 2011
The search marketing industry will continue to grow, according to new predictions made in an online marketing report.
Read more...Category: SEO
Tuesday 11 March 2008
Organic search to return, marketing specialist predicts
Marketers should be involving more "natural" searches alongside paid search campaigns into their campaigns, according to an integrated online marketing company.
Read more...Category: SEO
Thursday 06 March 2008
Cutts gets probed on SEO
Matt Cutts, head of Google's Webspam and search engine optimisation (SEO) specialist, has answered some challenging questions regarding the subject matter in a recent interview.
Read more...Category: SEO
Wednesday 05 March 2008
Could Technorati's blog adverts revive its fortunes?
Search engine service Technorati is reportedly planning to launch a blog advertising network.
Read more...Category: SEO
Tuesday 26 February 2008
Marketing effectiveness analysis must be 'fed into strategies'
Companies need to track their marketing effectiveness if they want to feed the "back into marketing strategies".
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